As a creative consultant, I find immense joy in turning concepts into tangible experiences. One such project close to my heart is the creation of Mem’Rise, a unique card flip game designed as a giveaway for a select audience who have visited the Alekhya Rise project site office and attended the project presentations. Every design journey begins with inspiration, and for Mem’Rise, it was sparked by the desire to offer more than just conventional marketing materials. The idea was to create a keepsake that would not only showcase the project but also engage and entertain the valued guests. The idea of a card flip game emerged to blend information with interactivity, allowing individuals to take a piece of Alekhya Rise home with them.
Mem’Rise is more than a game; it’s a snapshot of the Rise Life experience. Each card was meticulously designed to mirror the diverse vegetation and the intent of the landscape design within the project, with detailed illustrations and accompanying information on the benefits of the landscape for well-being. The game serves as a personal introduction to the landscape intent of Alekhya Rise, allowing the guests to engage with the project uniquely and memorably and registering the key message of integrating nature into the built environment, as well as the expression of culture as part of the design language and core element of the Alekhya Experience.
Building connections are at the heart of any memorable experience. Mem’Rise stands as a token of appreciation for those who have explored Alekhya Rise. It transcends the typical giveaway, becoming a tangible representation of our values and a genuine expression of gratitude. By transforming the traditional giveaway into an interactive experience, we aim to create lasting memories associated with Rise Life. Mem’Rise isn’t just a marketing tool; it’s a source of family entertainment. By designing the game with family get-togethers in mind, we encourage our guests to share the Alekhya Rise story with their loved ones. The cards become a conversation starter, making the game a delightful way for families to connect and envision the lifestyle Alekhya Rise promises.
Whimsical Chronicles of Gin & Brain... "Gee, Brain, How do I play?" Just flip, match, and explore Gin Mrs. Cunk recommends playing Pump Up the Jam to beat the odds!